May 19, 2023
I think the Scottish Government needs to up its game when it comes to dealing with the media around the Scottish Parliament right now.
Some of this advice will help other organisations dealing with hostile journalists.
If you need media training or crisis communications advice, get in touch with Colin Kelly at Comsteria...
May 12, 2023
Have you ever had an argument with your partner where you start off arguing about something seemingly quite small and it then escalates? Previous issues from the past resurface and the whole thing ends up much bigger than you ever believed possible. You wonder how you got there.
Often these arguments are resolved when...
May 11, 2023
You probably know where your business appears on Google for specific keywords.
But what happens if a potential customer asks ChatGPT or another AI chatbot about your business?
Here's a quick test you can try.
May 8, 2023
If you have a company blog, makes sure you use it!
Keep it updated regularly, don't have a few posts from 5 years ago and nothing up-to-date and relevant now.
As I consider whether to put my trust in you and buy from you, your blog is a key channel I will explore.
More on this - including a...