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Powerful Communication Podcast

Marketing Essentials - Pizza Express and the marble table

Oct 3, 2023

Every business needs a value proposition, a USP, an edge over its competitors.

Could the promise of marble tables do it for Pizza Express?

I'm not convinced.

A common sense approach to AI in comms and PR

Oct 3, 2023

I said I'd only mention AI on this channel when there was something useful and relevant to share. Here are a few thoughts, courtesy of the Government Communication Service who is using the technology to good effect.